STEMinist Profile: Jennifer Davis, Vice President of Marketing and Product Strategy at Planar Systems

Jennifer Davis

Vice President of Marketing and Product Strategy at Planar Systems

Planar Systems

What inspired you to pursue a career in STEM?
I pursued a degree in the liberal arts, studying history with the intention of writing and teaching, when a mentor of mine challenged me. He said “before you go out to write history, why don’t you make some history first?” I got an internship in college at a software start-up and that started my career in high technology, which has led to me to positions at Intel and now Planar. I enjoy the pace of the business, the innovation that I am surrounded by, and the personal opportunities for growth.

What is the coolest project you have worked on and why?
It is hard to choose just one! One that comes to mind is working on the architectural video wall product that Planar launched a few years ago called Planar® Mosaic™. This was a new category of product that required coordination and influence around the globe: with suppliers, specifiers, and customers. To see the projects that people are now doing with this video product is very satisfying as they look like they walked out of my early strategy presentations when the idea was first pitched and green lighted. In this process, I was able to use my skills of visioning, influence, teamwork, and strategy and to see something brand new come to market.

Role models and heroes:
I have had the pleasure to work with many great leaders throughout my career and to be influenced by many professionals through their books, blogs, speeches, and podcasts. As a woman in technology, I admire what Meg Whitman, Sheryl Sandberg, and Marissa Mayer have done to pave the way for women in top roles. I have gotten great advice from my colleagues and managers over the years and am learning things each week from my own team and peers at Planar. And I remember one of my first managers, Roxanna, who taught those of us who worked in her retail store the power of servant leadership.

Why do you loving working in STEM?
I love innovation. I love doing things never before imagined. I like being on the cutting-edge of technology and helping to lead people to it’s true benefits. I like working on smart, capable teams who are empathetic advocates for our customers.

Advice for future STEMinists?
First off, you can have a wonderful career in STEM if you apply yourself, persevere, and seek out feedback along the way. Don’t shy away from being a subject matter expert, with hands-on and in-depth experience in a particular area of study.

Favorite website or app:
I use Evernote. I use it on my desktop, phone, and on my smart watch. When a blog idea strikes me for or for the Planar blog, with the touch of a button I can jot down the note for future reference.

Twitter: @jenniferdavis


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